December 13, 2003

New look for BBC Online and BBC World

I'm so happy that BBC Online has got rid of that ugly olive-ish color on all it's pages. Their top banner, now with this black thick line, looks much more comfortable now than it used to be. (I didn't find any explanation on these changes. Wish they had written soemthing about it.)

At the samw time, BBC World (the TV newteok) has gone through major graphical changes. the entire typography has changed, the music and the short animations (what do they call them by the way?) have totally changed, and one of their main studios has a complete new look now.

All these changes are for good, except for one: They have moved their nice and little BBC World logo-stamp from the top\-left side of the screen to the bottom-left and they have not only made it much bigger, but also have added a red background. So you now see a huge BBC World logo, with a byline of bbcnews.com almost all the time.

The funny thing is that many of the programs have designed their title's layouts according to the previous size and place of the old logo, and now with the new one, they look so amature, and even simetimes they are covered by it.

By the way, does anybody know what is this ugly and noisy teaser that advertise for other BBC World shows between the programs? Does the whole world see the same thing or it's just for the North America and other people in Eroupe or Asia see something else?

Posted by hoder at December 13, 2003 5:23 AM

Comments
Here in Bangladesh, we get the same noisy teasers. The logo also has gone to the bottom left. The graphical changes I also confirm. Yep, I guess the change is global.
- By: Rezwan on December 15, 2003
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In fact, BBC World isn't shown in Britain, because it operates on a commercial basis. The BBC's royal charter forbids it from broadcasting commercial channels within Britain. There is a domestic rolling news channel, BBC News 24, which has also had a makeover. BBC World and News 24 probably work from the same basic design guidelines.
- By: David on December 14, 2003
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I'm embarassed to say I know the guy who runs the programming for those little icons in the corner of your screens on some of Canadian TV. He hates them too, he claims, but they pay the rent. And yes, I agree with your points about the BBC TV's new logos & music. You know this is the second revamp since 2000? Over in Pakistan I'm a BBC World junky. Here in Canada I only have access to cable, so only watch the 30 minutes the CBC buys from them. The old logo & music thingy was definitely global, I assume the new is as well. However, like CNN, I know that the programming is slightly different on a regional basis (somewhat like the Economist having different cover storys in different regions, but the same insides).
- By: Julia on December 13, 2003
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Hoder, first of all it's sometimes not simetimes, we all do these mistakes. I think that this is only in NOrth America, in Britan it might be different, check this http://tv4all.com and see what their seeing.
- By: Sassan on December 13, 2003
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