When TV ads harm, rather than help

Apparently Western journalists haven't seen the change in the mood of the city. The thing is many undecided voters are now breaking for the reformist candidate and sometimes it's rare to find anyone voting for Rafsanjani.

Some people are saying that his latest campaign tv shows, despite their neat format and implementation, are harming him by showing him desperate for people's attention. And honestly I agree.

Iranians have a totally different approach to advertising. It's often said only low-quality goods need advertising and if you produce something valuable, you wouldn't need to promote it.

At the same time, Rafsanjani 's resume has not wiped out of people's minds as someone responsible for what the regime is now. Doubts about his abilities and honesty is best described with jokes people have been saying about him throughout the past two decades.

Akbar Shah , or Akbar king, says a lot about what the Iranian mindset is saying about his character in general. It means, referring to how Iranians kings have usually been throughout the history, he is basically a dictator who may have a vision, but is so corrupt and unreliable nobody trusts him. He can't easily erase that image from people's psyche.